Statistics

Alexa Breakdown

Ive always been wary of Alexa because how accurate can it rank sites traffic if it doesnt have access to the raw statistics of every site on the web. They depend on data gathered from users using the alexa widgets and browser plugins. Just on the demographic of people who install either of these the data is highly biased for tech related sites. I use Google Analytics and Alexas ranking is in no way a replacement to determine details like page bounce rates or visitor loyalty. So we’ve gathered Alexa’s rankings are limited, biased and vague. Now that that’s out of the way we can get on to why the Alexa ranking is so important that Ive placed their widget on this site to make sure all of digitalorders hits are counted. If you want to sell advertising outside of adsense, its very important to have a good alexa ranking because the higher you rank the higher you can charge advertisers. There are other variables but alexa ranking is one of the main ones. Now you’re probally thinking “more money is good so how do I increase my alexa ranking?” And the answer is really quite simple, other than all the tips to bring more traffic, just Install the widget on your site. The widget is the best way to make sure alexa tracks all of your traffic.