Pay-Per-Click

Landing Page Quality, Mines OK.

I got a $25 coupon from Godaddy for buying my hosting, and so I thought Id give arbitrage a go.  I found a niche I knew alot about, set up some really good ads on the site, Wrote some Ad copy that would lead to really good conversions and let it go.  I was initially happy since most of my keywords were under .05 but after an hour of running the ads, my quality dropped to OK/poor making the lowest cpc .10,

Now I know plenty of people who would be happy to pay .10 for a click but my site wasnt built to be MFA, In fact I keep it updated daily with relevant articles and my site design is very user friendly, with the ads placed in the footer and sidebar of the site since it was initially designed to get repeat visitors, But I guess in order to get google to think your landing page is great you have to do a little more work than I thought.

So I will be doing the following to try and increase my Quality, Ill post later if it worked.

• Write more articles about topics already covered on the site
• Get links with my keywords as the text
• Write more ad copy
• Make each ad copy cover a specific keyword and variation

If you have any tips to increase Quality please leave a comment.